I have worked within PepsiCo/Tropicana Brands Group marketing team for over 14 years. Over 2 decades of experience working in the CPG, service (B2B), home fashion and publishing categories. Strong focus on consistent branding, innovative design, packaging ideation and strategic marketing communication through packaging, point-of-sales, brochures, direct mail and advertising. Work cooperatively with designers, internal departments, clients and vendors and color-separators, directly for manufacturer as well as within design firm. Maintain close communication with marketing providing effective creative direction to design teams, photographers, and copywriters for successful execution in print.
My passion for fine art has continued in my free time. I work in oil paint, torn paper and charcoal/graphite drawing. You can view a glimpse of my art at richardmuzechukart.com.
